Careers
Senior Sales Manager
The Senior Sales Manager is responsible for driving sales performance, leading the sales team, and optimizing customer engagement across all sales channels, including storefront, wholesale, and direct-to-consumer (D2C). This role focuses on sales strategy, performance management, and team development while ensuring a first-class customer experience. The Senior Sales Manager collaborates closely with the marketing, product development, and customer service teams to align sales initiatives with business objectives.
Qualifications & Skills:
- Drive sales growth by setting performance targets, developing regional sales strategies, and ensuring alignment across all sales channels.
- Develop and execute strategic sales initiatives to maximize revenue in storefront, wholesale, and D2C markets.
- Create, track, and analyze monthly sales KPIs to measure team performance and identify areas for improvement.
- Use data insights to optimize sales strategies and improve conversion rates.
- Monitor industry trends and competitors to identify emerging sales opportunities and threats.
Responsibilities:
Customer Experience & Service Management
- Lead the customer service team and refine/implement customer service policies to ensure a seamless shopping experience across all storefront locations.
- Analyze and optimize the customer journey, incorporating feedback to enhance engagement and retention.
- Collaborate with product development and customer service teams to align sales strategies with product availability and customer demand.
- Ensure customer concerns and escalations are handled efficiently and professionally.
Visual Merchandising and Storefront Operations
- Oversee visual merchandising execution across all storefront locations, ensuring displays enhance the customer experience and drive sales.
- Collaborate with store teams to maintain an engaging and visually appealing store environment.
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Ensure product availability and merchandising alignment across storefront and wholesale channels.
Sales Team Leadership & Development
- Lead, mentor, and develop the storefront teams, fostering a high-performance culture.
- Conduct regular training sessions on product knowledge, sales techniques, and customer engagement strategies.
- Develop and deliver sales training materials to ensure consistency in sales best practices.
- Recruit, onboard, and develop new employees, ensuring a motivated and high-achieving team.
- Oversee performance management, including conducting performance reviews and addressing disciplinary matters in alignment with company policies.
Budgeting & Sales Planning
- Collaborate on annual sales forecasts and budgeting to align with business objectives.
- Ensure resource allocation and sales efforts support company growth goals.
- Work closely with the marketing team to align promotional strategies with sales objectives.
- Create and monitor sales targets.
- Establish, monitor, and report on KPIs across all levels of the organization, including customer service and sales associate performance.
Collaboration & Cross-Functional Leadership
- Work closely with the Senior Marketing Manager to ensure that promotional strategies are effectively executed online and at the storefront and wholesale levels.
- Align sales strategies with broader business and marketing objectives to drive brand growth.
- Collaborate with customer service, fulfillment, and product development teams to ensure smooth sales operations.
Education and Experience Requirements:
- Bachelor’s degree in Business, Sales, or a related field (preferred)
- Minimum of 5 years of experience in sales leadership roles, preferably in beauty, skincare, or retail industries
Job Type: Full-time
Pay: $75,000-$100,000 per year
Schedule: Monday to Friday
Work Location: Calgary preferred
Benefits:
- Dental care
- Extended health care
- Store discount
- Vision care
To apply please email a copy of your resume and cover letter to kari@omskin.com
